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About

Résumé

Guiding inexperienced college graduates to prepare for relocation

Case study | UX design, UX strategy, Mobile interface, Social UX

􀄪 More projects

About

Résumé

Guiding inexperienced college graduates to prepare for relocation

Case study | UX design, UX strategy, Mobile interface, Social UX

􀄪 More projects

About

Résumé

Guiding inexperienced college graduates to prepare for relocation

Case study | UX design, UX strategy, Mobile interface, Social UX

Overview

Overview

Every year around 490,000 college graduates in America relocate to different states after graduation. However, the complex process of moving often overwhelms inexperienced and emotionally unprepared young adults. To address this problem, I designed a digestible step-by-step relocation preparation guide that educates and supports college graduates through alumni's relatable experiences.

Every year around 490,000 college graduates in America relocate to different states after graduation. However, the complex process of moving often overwhelms inexperienced and emotionally unprepared young adults. To address this problem, I designed a digestible step-by-step relocation preparation guide that educates and supports college graduates through alumni's relatable experiences.

Overview

Time
4 weeks (Spring 2023)

My role
End to end research and design

Tool
Figma, Illustrator

Advisors
Dominic Poon

Objective

To find relocation challenges for college graduates and design a solution for a more pleasant moving experience.

Problem statement

How can we help college graduates prepare practically and emotionally for relocation?

They feel overwhelmed due to their lack of moving experience and knowledge, and the emotional stress hinders the planning process.

Design solution overview

→ Personal Session

On app launch, users get personalized session recommendations based on their past usage and time of entry. Their FYP is replaced with the selected session and shows relevant content for the set duration.


Feel Good Exit

Users receive one or more activities at the end of sessions to detach from app-hopping, including TikTok-style mindfulness exercises and TikTok Now prompt challenges that encourage engagement with the physical world and accomplishment.

Jump to Design Solution

Context

Context

Around 490,000 college graduates relocate to different states after graduation.􀁌

Define- Findings

Define- Findings

Relocation contributes significantly to post-graduation stress.􀁌

Discover

Uncovering unique challenges and needs of college graduate's relocation

Uncovering unique challenges and needs of college graduate's relocation

Discover

Uncovering unique challenges and needs of college graduate's relocation

Uncovering unique challenges and needs of college graduate's relocation

Research interview High lights

CURRENT STATE
JOURNEY MAp

CURRENT STATE
JOURNEY MAp

I created a current-state user journey to identify specific challenges and opportunities for improvement, which helped me develop a clear plan for further research.

I created a current-state user journey to identify specific challenges and opportunities for improvement, which helped me develop a clear plan for further research.

User interview

User interview

I divided the relocation process into 4 steps and asked specific questions about each step to 4 recent college graduates who moved to metropolis cities in the past two years to gather qualitative information.

I divided the relocation process into 4 steps and asked specific questions about each step to 4 recent college graduates who moved to metropolis cities in the past two years to gather qualitative information.

User interview

User interview

Persona

Persona

Based on the findings and insights above, I created two archetypes of soon-to-be college graduates who demonstrate two different types of post-college relocation.

Based on the findings and insights above, I created two archetypes of soon-to-be college graduates who demonstrate two different types of post-college relocation.

Solution

Educating & ensuring with relatable alumni success stories and a digestible step-by-step preparation guide.

Educating & ensuring with relatable alumni success stories and a digestible step-by-step preparation guide.

Design

Design Iterations

Wire framing & User testing

I experimented with various UX patterns, visual treatments, and feature organization to craft simple yet engaging experience.

  1. Onboarding

Wire framing & User testing

  1. Alum story guide

Wire framing & User testing

  1. Home

Wire framing & User testing

  1. Neighborhood guide

Wire framing & User testing

Design System

Wire framing & User testing

Final design

Onboarding

Onboarding

Reflection &
Next step

Redesigning Verizon’s key flows 􀄫

Redesigning Verizon’s key flows 􀄫

ⓒ 2023 Junhyung Cho

Email

Linkedin